Your ICPs are on LinkedIn, as a matter of fact, 4 out of 5 users on LinkedIn drive business decisions (meaning they’re part of a buying committee or direct decision-makers themselves).
Hitting quotas today requires SDRs to create an outreach synergy that capitalizes on a mix of LinkedIn outreach, cold emails, and cold calls.
Otherwise, your SDRs will be fighting an uphill battle—email open rates are trending down, phone calls often go straight to voicemail, and you’ll be missing out on connecting with your prospects by not using LinkedIn, where reply rates are three times higher than cold emails.
That’s why you need outbound sales software that goes beyond traditional channels—giving your SDRs the tools to automate, personalize, and start more conversations with prospects across all channels.
Here are six platforms that cover traditional channels while also giving your team the LinkedIn automation they need to reach more prospects:
Comparison of The 6 Outbound Sales Software With LinkedIn Automation
Attributes |
Crono (4.8/5 on G2) |
Amplemarket (4.6/5 on G2) |
Lemlist (4.5/5 on G2) |
Klenty (4.6/5 on G2) |
Overloop (4.4/5 on G2) |
Reply (4.6/5 on G2) |
|---|---|---|---|---|---|---|
|
LinkedIn Automation |
Yes |
Yes |
Yes |
Yes |
Yes |
Yes |
|
Chrome Extension |
Yes |
No |
Yes |
Yes |
Yes |
Yes |
|
Contact Database Quality and Scale |
Provides over 1 billion contacts and advanced filtering options |
Undefined |
Yes [Linkedin database] |
Yes [Undefined] |
Yes [Undefined] |
Yes [Unspecified] |
|
Data Enrichment |
Sources data from 10+ databases |
Sourced from several third-party vendors |
No |
Yes |
Only email finder |
Yes |
|
Lead Generation Tools |
Yes |
Yes |
Yes |
Yes |
Yes |
Yes |
|
Multichannel Outreach |
LinkedIn, Email, and (only log) Calls |
Yes |
LinkedIn & email |
LinkedIn, email and phone calls |
LinkedIn & email |
Yes but email only for the starter plan |
|
AI and Automation |
AI-Powered templates |
Yes [AI Intent Signals] |
Yes |
AI Copilot |
Yes |
Yes but priced separately |
|
Sequencing and Workflow Automation |
Yes |
Yes |
Yes |
Yes, but only on the Growth plan |
Yes |
Yes |
|
Integration |
Integrate 15+ of your daily tools (Gmail, Outlook, Aircall, etc.) and CRMs (Salesforce, HubSpot, Pipedrive). |
Yes |
Hubspot, Salesforce, Phantombuster, etc. |
Yes |
Yes, Hubspot |
Clay, Salesforce, Pipedrive, etc. |
|
Analytics and Reporting |
Yes |
Yes |
Yes |
Yes |
Yes |
Yes |
|
Pricing |
Starts at € 29/user only Chrome Extension |
14-day free trial for Startup plan [On request] |
Starts at $55 per month but without LinkedIn automation. |
Starts at $50 per month but without LinkedIn automation. |
Request a quote |
Starts at $49 per month but without LinkedIn automation. |
1. Crono
Best for: Multi-channel outreach
Crono does three things really well:
- It lets you manage lead generation, data enrichment, engagement, and deal management in one place, so you don’t need to juggle multiple tools.
- It enables you to run outreach across LinkedIn, email, and phone calls, giving you access to a complete multi-channel solution.
- It does all of that simply and flexibly, so your team can focus on selling instead of managing complex workflows.
If you’re a B2B company with a sales team focused on outbound sales using LinkedIn and a CRM, here’s how Crono’s will simplify your daily workflow.
- Find, verify, and enrich contact info in a few clicks
- Automate LinkedIn outreach and mix in emails and calls for a more effective multi-channel strategy
- Track engagements the second they happen and analyze outreach performance
Find, Verify, and Enrich Contact Info in a Few Clicks
There are several easy ways to create contact lists in Crono. You can:
- Capture contacts from any LinkedIn page with the Chrome extension. That includes LinkedIn profile pages and contacts that like, comment, or react to a post.
- Filter through millions of leads on Cronos’ database
- Quickly upload and enrich your own lists via CSV or CRM
Capture contact data on any LinkedIn page with the Chrome extension
With Crono’s Chrome extension, you can add contacts from LinkedIn profiles, Sales Navigator, and LinkedIn posts to your list.
When you’re viewing a person’s profile, click the “Add to Crono” button and a pop-up will display their contact details, including their email, phone number, and more.
If any contact details are missing, simply hit “Find” to search, verify, and auto-fill the right information. Then click “Add & Connect” to add them to your preferred sequence and send a connection request at once.
Similarly, you can easily add leads to your list when you spot an interesting post your prospects engage with (Yep, any post—even from a competitor).
Here’s how you can do it in 3 simple steps:
- First, click the “Extract Leads” button to quickly identify users who have engaged with it.
- Select the contacts that fit your ICP,
- Then click “Import” to bulk import them into your list.
That way, it is easy to contact leads who have already shown interest in topics related to your product or service.
Filter through millions of leads on the Cronos database.
Along with LinkedIn, your SDRs will have access to ideal-fit contacts & company lists with Crono’s waterfall approach, which pulls data from dozens of providers to give your SDRs the most accurate and complete database.
No more chasing bad leads (bad data wastes 27.3% of a sales rep’s time—did you know that?).
To find new contacts in Crono, simply:
- Click the “Find New” button to search for contacts in Crono’s database.
- Use the filters in the left panel to narrow your search by industry, signals, location, etc.
- Select the profiles that match your search,
- Then click the plus button to add them to your list.
Filter through millions of leads on Crono database.
For contact data outside LinkedIn, Crono allows you to import contacts via a CSV file or connect your CRM to populate the contact page automatically.
While importing your file, Crono will run the contacts through its database to identify any missing data—using its waterfall approach to verify contact information by cross-referencing it with ten providers. This way, you’ll have access to the most accurate and up-to-date email addresses and phone numbers.
Once the verification is complete, you will see how many email addresses, phone numbers, and LinkedIn URLs are missing. You can then replace the missing information and import it with just a few clicks.
Automate LinkedIn outreach and mix in emails and calls for a more effective multi-channel strategy
Now that you have a list of verified leads, Crono makes it easy for you to engage with them manually or with automated workflows.
As a result, you can:
- Engage leads directly on LinkedIn with the Chrome extension (all activity will automatically be logged into Crono and your CRM).
- Use AI to write personalized message templates
- Create a personalized outreach sequence for each unique persona
- Automate your outreach by placing leads into multichannel sequences across LinkedIn, email, and calls
Engage leads faster with the LinkedIn Chrome extension.
So, in addition to helping you add contacts to your list, Crono’s Chrome extension enables you to perform tasks directly on LinkedIn. These tasks will be logged automatically into Crono and your CRM.
When a sales sequence starts—like a LinkedIn connection request or message—Crono creates a task for it. If you have a follow-up to send, there’s no need to dig through Crono or search for the contact.
Just click the task, and it takes you straight to their LinkedIn profile so you can get it done fast.
Another interesting function is that if someone recently accepted your connection request and you want to send them a follow-up message, you can simply click the “use a template” option in the message box to send a personalized LinkedIn message without switching windows.
Use AI to write personalized templates based on a diverse set of signals
With Crono, your SDRs won’t have to sacrifice quality of messaging for quantity. You can use AI to build highly-relevant templates based on:
- General info about the contact
- Recent LinkedIn engagement (posts, comments, and likes) and profiles
- Key topics prospects are engaging with (main areas of interest)
- Company profile and job experience
- Job openings
- News (company latest posts, comments, and events)
- Funding rounds
These templates will be inserted at various stages of the sales sequence, allowing your team to personalize every touch point.
Create a personalized outreach sequence for a contact list without manually rewriting the templates
Whatever your outbound strategy, reaching decision-makers, champions, and influencers matters—and each responds to different messaging.
With Crono, you can personalize a sequence for various roles without manually rewriting the templates.
Let’s say you’ve created a sequence for CFOs, but you also want to reach Accounting Directors and Controllers.
Creating individual sequences and manually adjusting the templates for each role could be time-consuming, especially since you’ll want to test different messages for each persona to find what converts best.
However, Crono’s “Rewrite all with AI” feature allows you to rewrite all the templates in the sequence to fit the new role instead of manually tweaking the message in each template.
You’d simply add the contact list to the sequence and click “Rewrite all with AI”.
Crono will then rewrite your templates by pulling fresh, relevant insight from the contacts—such as their recent LinkedIn activity, previous messages, the topics they engage with, job openings at their company, or even funding rounds.
That way, Crono’s AI doesn’t just personalize standalone messages; it ensures the context flows smoothly across multiple touchpoints, making your outreach feel as natural and intentional as an experienced SDR’s approach.
Automate your outreach by placing leads into multichannel sequences across LinkedIn, email, and calls
You can decide how much automation to use, mixing it with manual input when needed.
When setting up a sequence in Crono, you can start from scratch or pull from an existing template. Just map out the tasks you want to include, choose what to automate, and build a workflow that fits your process:
What sets Crono apart is how it adapts to your workflow without extra effort on your end.
For example, if your sequence starts with a LinkedIn connection request, Crono automatically tracks whether it gets accepted within the timeframe you’ve set.
You don’t have to keep checking in or adjusting your workflow—Crono follows the process you’ve set and moves things forward accordingly.
After sending a LinkedIn connection request, Crono keeps track of it while your outreach continues. The next step—whether it’s an email or a call—happens on schedule, just like you planned.
Now, if the connection request gets accepted, Crono moves things forward. You can route that lead however you want—maybe sending a quick follow-up email or triggering the next step in your sequence. Since you can add a personalized message ahead of time, there’s no delay in keeping the conversation going.
If they haven’t accepted yet, no need to slow down.
Crono moves to the next step automatically, whether that’s a LinkedIn InMail or the next action in your sequence. Either way, your reps stay on track without having to chase every connection manually.
This process makes sure your SDRs:
- Have full control of how much automation they want to use in their sequences
- Speed up lead response times (fast responders win up to 50% of sales) across all channels
Track Engagements The Moment They Happen and Analyze Outreach Performance
Responding quickly matters, but without the right insights, it’s hard to know what’s working. Crono helps you stay on top of every interaction, track performance, and fine-tune your outreach—all in one place. Here’s what you can do:
- See engagement in real time – Get live updates when prospects accept LinkedIn invites, reply to messages, open emails, or click links—so you can jump in at the right moment.
- Know which templates work best – Track open rates, replies, and engagement for every email and LinkedIn message to fine-tune your approach.
- A/B test your messaging – Automatically test different templates within a sequence, letting Crono figure out which one gets the best response.
- Keep your team on track – Get clear insights into individual and team performance, making it easier to spot coaching opportunities and boost results.
- Dig deeper with reports – Export structured reports to analyze trends, optimize messaging, and keep your CRM data clean.
This was one of our clients’ feedback on using these insights in his day-to-day:
“As a Manager I can monitor teams’ performance, giving personalized guidance and making data-driven decisions. The results? +800 meetings with qualified leads”
Pietro Conserva, BDM @ Unguess.
Key features:
- Contact Database
- Data Enrichment
- Lead Generation Tools
- Multichannel Outreach
- AI and Automation
- Sequencing and Workflow Automation
- Integration
- Analytics and Reporting
Pros:
- Data enrichment from more than 10 providers
- Free trial available
- Personalised templates and icebreakers for outreach
Cons:
- Best used with a LinkedIn Sales Navigator license
- Native CRM integrations with only Pipedrive, Salesforce, and HubSpot
Pricing:
- Lite: €29 per user per month, billed annually (Only Chrome extension)
- Pro: €69 per user per month, billed annually
- Ultra: €119 per user per month, billed annually
- Custom plan available for teams with +50 salespeople
Schedule a live demo if you want to see what Crono can do to improve your sales teams’ performance.
2. Lemlist
Lemlist’s outbound sales tools, including LinkedIn automation, give you access to essential features like a database of 450M+ leads, unlimited LinkedIn leads export via Lemlist’s Chrome extension, campaign templates, and Centralized multichannel inbox, depending on your subscription tier.
Key features:
- Data and lead generation tools
- Personalized outreach automation
- Deliverability optimization
- Integration
Pros:
- Offers a 14-day free trial
- Unlimited campaigns, emails, & follow-ups
- Emails warm-up & deliverability boost
Cons:
- Limited user count
- Additional sending email for $9 / mo / email
- Multichannel outreach is not available on the starter plan.
Pricing:
- Email pro: $55/Mo
- Multichannel Expert: $79/Mo
- Enterprise: Custom price, yearly only
3. Klenty
Klenty is an AI-powered sales automation platform that enables teams to run LinkedIn sales engagement hands-free with an AI autopilot or with human supervision using an AI co-pilot. These AI SDRs run an intent-driven outreach function that allows them to segment and engage prospects based on their intent.
Key features:
- SDRx (AI Outbound Autopilot)
- AI-Powered Email Personalization
- AI-Driven Cold Calling
- Intent-Based Outreach
- Deep CRM Integrations
- Multichannel Engagement [LinkedIn automation]
Pros:
- User-friendly interface
- Comprehensive feature suite for the entire sales process
- Affordable and transparent pricing
- 14-day free trial with access to all features
Cons:
- LinkedIn automation is not available on the starter plan
- Limited mailbox options
Pricing:
- Starter: $50/user/month [billed annually]
- Growth: $70/user/month [billed annually]
- Plus: $99/user/month [billed annually]
4. Overloop
Overloop leverages an AI-powered B2B database of 450M+ contacts to source new contacts and an AI engine that automatically generates top-performing multi-channel outbound campaigns for you based on thousands of already-sent campaigns. Its Chrome extension enables you to pull prospects in bulk from LinkedIn search results.
Key features:
- B2B Leads Database
- AI-powered Email Writing
- Google Chrome Extension
- AI Outbound Campaigns
- Email Warmup & Deliverability
- Workflows & Automation
- Reporting & Tracking
Pros:
- Run outbound campaigns 100% on autopilot
- AI will automatically build your lists
- The extension is compatible with LinkedIn Sales Navigator.
Cons:
- Offers only enterprise pricing
- Capped at 1,000 credits* per user per month
Pricing:
Enterprise: Book a demo
5. Amplemarket
Amplemarket is a sales software platform that uses artificial intelligence (AI) to help sales teams generate leads, personalize outreach, and automate processes. Its LinkedIn automation tool can visit profiles and like your target audience’s recent posts, saving time and maximizing high-value engagement.
Key features:
- Lead generation
- Multichannel outreach
- AI-powered sales assistant
- Email validation
- Data Enrichment
- Advanced email campaign features
Pros:
- Provides a strong contact database and filtering options
- Highly customizable sequences with advanced triggers and automation
Cons:
- A lot of important features are additional add-ons, such as multichannel outreach
- Expensive compared to its competitors on this list
Pricing:
- Startup: $600/mo [2 users only]
- Growth: Custom
- Elite: Custom
6. Reply.io
Reply is a sales engagement platform that empowers your sales team with AI-powered tools to automate sales outreach, generate leads, and close more deals. Its LinkedIn automation process includes a Chrome extension for contact discovery, a B2B database for contact search and enrichment, and support for LinkedIn basic and premium accounts.
Key features:
- LinkedIn automation tools
- AI SDR agent
- Chrome extension
- Deliverability toolkit
- Integration
Pros:
- Access to an AI SDR that automates calls and emails
- Unlimited mailboxes
- 1,000 active contacts
Cons:
- Chrome extension can only find contact details.
- Focused on email outreach
- Data enrichment and AI automation are priced separately
- The starter plan covers email outreach only.
Pricing:
- Email volume: $49/month (billed annually)
- Multichannel: $89/user/month (billed annually)
- Agency: Starts from $166/month
Choose the best sales outbound software for your sales reps
The software we’ve highlighted here works for businesses of all sizes and across various industries.
If you’re looking for a tool to help your SDRs get the most out of their efforts and scale their outreach across different channels, this list is a great place to start.
Check it out to find the one that suits your team’s needs best.
- Crono: Perfect for teams looking for a complete, multi-channel outreach solution with built-in data enrichment—think LinkedIn, email, and calls all in one place.
- Amplemarket: Ideal for companies that need AI-driven lead generation and personalized outreach with robust data enrichment features.
- Lemlist: Great for businesses that prioritize email deliverability and want a user-friendly way to automate personalized outreach, especially through email.
- Klenty: Best for teams who want AI-powered automation with an easy-to-use interface and flexibility in managing outreach across LinkedIn, email, and calls.
- Overloop: Best suited for companies looking for hands-off automation with AI-generated campaigns.
- Reply.io: A solid choice for teams focused on email outreach, with a focus on AI-driven personalization.
Are you looking for a user-friendly all-in-one sales B2B sales automation platform? Schedule a demo to see how quickly you can get started.
